Be honest: if you are female and in the career world, you've uttered the phrase "I'm sorry" more times than you care to recall. You preface statements with "I'm sorry," utter the phrase after someone steps on your shoe or closes the elevator door on your foot, or say it to grab someone's attention.
Bearing that in mind, Pantene has just released a new ShineStrong ad campaign, I'm Sorry, that showcases how women belittle themselves by mentioning the phrase everywhere, from the boardroom to the bedroom. The next phase of the commercial showcases what happens when these women remove "sorry" from their vocabulary.
This advertisement is the second wave of Pantene's women empowerment ads. Last year's commercial (Labels Against Women) highlighted workplace labels; "I'm Sorry" is just the latest in a series of thought-provoking ad campaigns geared toward professional women.
You're not really sorry. What you are really trying to do is tell the other person that they must be busier or more important than you--which is why you're "sorry" to disturb them. Except this is almost never the case, especially when you are at the office. You are there to work, and oftentimes that means offering up your ideas. That's what your boss and coworkers are looking for. Saying you're sorry is holding you back.
Sorry is a five letter word. You need to banish the word "sorry" from your workplace vocabulary. Don't use it as a crutch. Don't hide behind its emptiness. Stand up for what you believe in. Do you want someone's attention? Ask for it. Don't apologize for it. Colleen Jay, president of P&G Global Hair Care and Color says, "We believe the message of the 'Not Sorry' video will resonate with women, encouraging them to be more aware of this diminishing behavior and, in turn, prevent any bias they may be unconsciously creating."
Bring Back Confidence. You are where you are professionally because you earned it. You didn't just get lucky. Your talents and skills were recognized, and that's what earned you the job and got you the position you deserve. You have nothing to feel sorry about. So if you feel an "I'm sorry" coming on, bite your tongue, pause, watch this ad and rephrase your next statement. "I think," maybe?
How to Navigate FMLA Leave
Are you starting a family or taking care of a sick family member? There are career steps you need to address before you take your leave.
Before you leave, do this. Speak in "us" language, not in "me" language, and have solutions in mind before you sit down with your boss. Every company and employer handles family leave differently, so do your research and get up to speed on the typical practice of your office. Anticipate what your employer's fears are and be prepared to mitigate them from the outset. Your leave can have a potentially negative impact on your employer, so you have to help them ease into it. There's no set time frame, as every office operates differently.
Customarily, two weeks is the common norm for anyone leaving a position. Be fair and honest to your employer about your wants and needs -- before you officially leave. Remember, The Family and Medical Leave Act could be an option for you (aside from quitting altogether). If you are covered, you are entitled to an unpaid but job-protected leave for twelve weeks. This includes birth of a child, taking care of a sick family member, adoption of a child, personal health conditions or military service.
Another method to slowly ease yourself out of a job but keep positive ties to your company is to learn how to pitch working from home as a win for your employer. Consider all your options (working part-time, taking a year off or telecommuting) and then ask for your ideal schedule. With the push to create family-friendly work environments, employers are more flexible than ever as long as you demonstrate you can and will produce great work.
How to handle a resume gap. Not all employment gaps are due to layoffs or getting fired. You may have taken time off to take courses, have kids, freelance, or travel, and all of those things can make you a better candidate for the job. List the courses you've taken and explain how they will help in this new position. Talk about your freelancing experience and what you learned and accomplished during that time. Discuss the volunteer programs you've been a part of, like the PTA or Cub Scouts. Share your travels with your prospective employer. At the very least, they may find comfort in knowing you've "been there, done that" and won't be taking off to travel the world again!
Never let go of your network. While you might not be 100 percent in the industry right now, you should always stay in touch with your former colleagues and clients. Whether it's liking a post they shared on LinkedIn, attending networking events, reaching out to them via email or even meeting for coffee every few months. Maintaining your relationships will offer insight into how the industry is adapting and keep you abreast of the changes and developments. These tools and industry know-how can serve you well when you are ready to test the waters again.
Where your colleagues are concerned, it'll also keep you fresh in their minds. Those lunch dates and email exchanges will showcase the fact that you've still been actively involved in the industry -- even if it was from a backseat view. If a job opens up down the line, they'll be more open to recommending it to you. Use LinkedIn Pulse to read the most relevant industry news that your professional community is reading and sharing, so you're in the know when you return to work.